Most firms struggle with CRMs built for everyone. The truth is, software designed to work for any business ends up working optimally for none. When you force your team to adapt their workflows to fit a generic system, you're not just losing efficiency—you're actively fighting against the way your firm naturally operates.
Custom solutions deliver 3x better results because they're built around your processes, not the other way around. Your team doesn't need to remember workarounds or maintain shadow spreadsheets. Everything just works the way they expect it to.
The investment in a custom system pays for itself within months through reduced training time, fewer errors, and dramatically improved team morale.